Product descriptions play a big part in the purchase decision process for customers and followers. Customers appreciate product descriptions that answer all the questions they might have.

Gather ideas

For product description inspiration, browse similar products online to see what descriptions are out there.

Notice the tone and style of the product descriptions you read. Some are direct and factual, others are more like having a conversation with a customer.

Write multiple descriptions 

Now that you have your creative juices flowing, write a few different descriptions for your product. Here are a few different product descriptions for a Mens sweater.


  • Sizes S-M-L-XL
  • Color: Blue & White
  • Made in USA
  • Made from 100% organic wool
  • Hand wash


  • The low neck is a rugged sweater which gives any outfit a heritage-inspired look. A great layering piece which can be worn smart with a collared shirt or casually with a pair of jeans, an extremely versatile sweater that you will reach for time and time again. The sweater is made from 100% organic wool here in the USA. We recommend hand washing the garment for a longer life. 


  • 100% Organic wool, Hand wash only. 
  • Unique and versatile design, suitable for any occasion.
  • Long-sleeve slim fit heritage look.
  • Designed and made with love in USA.
  • We also ship worldwide! The estimated shipping times are:
  • United States: 1-2 business days
  • North America : 3-7 business days
  • Rest of the World : 5-10 business days


The perfect product description 

It’s now time to choose write a product description that fits with the product you are selling and resonates with the audience you are selling to. Remember, this is essentially your final sales pitch to your customer.

Keep the product description as short as possible while providing all relevant information about the product. 



Above is the final description for the mens sweater. The description speaks directly to the customer, provides all relevant information about the garment and covers shipping options for those international customers.

You're now ready to create your own awesome product descriptions! 

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